Elastic Media Freelance Web Design Leeds

So as part of managing my Personal Brand I've been looking into the places on the internet where you can set up for free. Free websites in other words. Back in the 60's the main player in this area was Goecities. They provided a relatively easy way to create a website and share with the world pictures of your cat. Geocities is no more, but arguably the likes of Facebook, Bebo, and MySpace have stepped in to fill that gap. Everyone now can have a 'presence' on the web.

But what if sharing cat pictures isn't your main concern. What if you're a fledgling business and want a professional website to reflect that? Generally you'd employ the services of a web designer, but if money was tight, how would using these free web services compare to a bespoke website?

A Film by Aaron Stapley and Sarah Castelblanco

Nice film. As a small business myself, I identify with a lot of points in this.
...especially the hours!

I'm finding the subject of personal branding of great interest lately. Especially being a design freelancer.

But what is personal branding? Well, what is a brand?! Generally speaking, a brand is the way people associate with, or feel about a product or service. Branding is the act of manipulating that association or feeling to differentiate said product or service from it's competition. So, personal branding is manipulating the way people associate or feel about you. Reading that back, it sounds much more evil than it is!

Think of it this way. If you're going to a job interview, you'll clean your shoes, comb your hair, wear your Sunday best. You want the interviewer to have a good impression of you. Well, in the world of business, and especially online, there's a myriad of ways to 'clean your shoes'.